Opera Vision for The Opera Platform

Opera Europa has submitted a new project to the EC’s Creative Europe Programme for the next stage of The Opera Platform (TOP) for the period 2018-2020. It offers an enriched, free-view, online, curated season of European Opera in partnership with 30 theatres from 19 countries. Opera Vision will have a specific new emphasis on attracting and cultivating young, emerging audiences, celebrating Europe’s cultural heritage and developing opera for the future.

The Creative Europe Programme of the European Union has shown its faith in Opera Europa’s dedicated group of partners by offering renewed support which will enable us to develop and expand the digital project launched over two years ago into something altogether more wide-reaching during the years ahead.

This Opera Vision will build on the successes of TOP, initiated in autumn 2014 and co-funded by the European Union’s Creative Europe Programme as the European Opera Digital Project. Opera Europa developed its first phase in partnership with the cultural broadcaster ARTE and 15 contributing theatres selected from 12 European countries. TOP has built a reputation for the quality of its programming and gained a large international audience. The range of partners has ensured that audiences broadly reflect population distribution across Europe, which makes up 80% of viewers. 10% of audiences are from North America and 10% rest of the world. During its 18 months online, video viewing figures have exceeded 2 million. Its success in reaching audiences with a quality product was recognised by winning the Accessibility Prize at the International Opera Awards in May 2016. The project plays an important role in building capacity and sharing expertise in digital technology and cost-effective solutions to deploying it with the purpose of widening access to the European art of opera. TOP in its current form and partnership goes offline in October 2017, and it is the ambition of Opera Vision to go live from then until 31 December 2020.

Opera Vision will offer a platform with enriched content drawn from a more diverse partnership of 30 theatres, and 60% of them are new to the project. The content will be more varied (full-length and short-form), inclusive (music theatre in many forms) and regular (an average of two live streams per month). The platform will focus on reaching younger audiences, celebrating European cultural heritage, reinventing opera for today, and making an opera streaming platform self-sustainable long-term. Harnessing ever-evolving technology, Opera Vision will reach deeper into the lives of our citizens and promote European cultural values to the world.

To achieve these aims, Opera Vision will:

■ Gather a wider and more inclusive partnership of European theatres

■ Make full-length and short-form content richer and more accessible

■ Engage younger audiences in partnership with educational organisations

■ Devise a season to celebrate the 2018 European Year of Cultural Heritage

■ Develop the medium by innovative use of cutting-edge technology

■ Broaden the platform’s reach through partnerships with other initiatives

■ Build towards a sustainable model for the future beyond 2020

The submission will be assessed by EC experts during the coming months, and the outcome is expected to be known by the end of May 2017.

 

Opera Vision’s wider and more inclusive partnership

The list of 30 Opera Vision partners from 18 countries includes 60% which are new to the project. When one adds the two associate partners from outside the territories covered by Creative Europe, the group covers 32 theatres from 20 European countries.

  

Belgium La Monnaie/De Munt Brussels
  Opera Vlaanderen Antwerpen/Gent
Croatia Croatian National Opera Zagreb
Czech Republic Brno National Theatre Festival Janáček
  Prague National Theatre
Finland  Finnish National Opera Helsinki
France   Festival d’Aix-en-Provence
  Opéra de Lille
  Opéra-Comique Paris
Germany Komische Oper Berlin
Greece Greek National Opera Athens
Hungary Hungarian State Opera Budapest
Ireland  Wexford Festival Opera/National Opera House of Ireland
Italy Teatro Regio Torino
  Teatro dell’Opera di Roma 
  Teatro di San Carlo Napoli
  Teatro La Fenice Venezia
Latvia Latvian National Opera Riga
Netherlands Dutch National Opera Amsterdam
Norway Norwegian National Opera Oslo
Poland Polish National Opera/Teatr Wielki Warsaw
  Teatr Wielki Poznań
Spain  Teatro Real Madrid
  Palau de les Arts Valencia
Sweden Royal Swedish Opera Stockholm
United Kingdom  Royal Opera House Covent Garden London
  Welsh National Opera Cardiff
  Opera North Leeds

Plus associated theatres from beyond EC Creative Europe territories:

Russia       Stanislavsky and Nemirovich-Danchenko Moscow Music-Theatre
Switzerland             Theater Basel