Opera Europa’s flagship streaming platform is 8 months into a new phase of its activity, branded ‘Next Generation’. What has OperaVision been up to over the last eight months?
Launched in March 2022, OperaVision Next Generation heralds a new partnership with 30 regular contributing opera houses, a new website and an important new focus on giving a platform to emerging artists, while maintaining its core activity of streaming performances every week from opera houses in Europe and beyond.
Connecting audiences all over the world with live and recent opera productions is OperaVision’s core business. Of the 30 productions streamed already since March, 22 have come from the partner opera houses and 8 have been offered by members of the wider Opera Europa membership. We have counted just under 10 million views for this content across all our channels, which, as you can see from the tables below, are enjoyed by viewers in a wide variety of countries; from the USA to Australia, from Argentina to Japan. While the over 65s are the largest single category, over half the audiences for full length performances are under 55.
OperaVision is the catalyst for the sector to address issues of common interest and advance digital practice. Over 100 Opera Europa members gathered at the Dutch National Opera in Amsterdam on 17-18 November to share best digital practice. As you can read on page 15, this forum included lively exchanges with publishers about the challenges of clearing rights and with labels about navigating rights clearance for artists under exclusive contract. The OperaVision partners discussions in Amsterdam focused on how to evaluate the success of our streaming platform. OperaVision has enlisted the help of Dr Francesco Chiaravalloti of University of Amsterdam as an external evaluator of the project.
FORTHCOMING HIGHLIGHTS ON OPERAVISION
Christmas Eve Rimsky-Korsakov – Oper Frankfurt
Ariadne auf Naxos Strauss – Royal Swedish Opera
Jawnuta Moniuszko – Poznań Opera
Giselle Adam – Polish National Ballet
Rigoletto Verdi – Opéra Orchestre National Montpellier Occitanie
William Tell Rossini – Irish National Opera
Rusalka Dvořák – Théâtre du Capitole
Agrippina Handel – Drottningholm